Marketing Message Discovery Form

When creating a marketing message to connect with a target audience it is important to map out your audiences problems, fears,aversions and desires first and foremost before anything else.

The key to a high converting marketing message is to connect with your audience in the right way using the language they already think in.

To understand the best way to do this taking the time to answer the 19 questions below is the key to an effective marketing campaign.

Step 1 of 4

  • (age range, balance of male to female, married / single, parents, location, profession, hobbies, etc)
  • (Here just state the problems - rather than how you solve them)