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Mail Merge and Personalisation Services
Up to the minute VDP software and high speed colour, mono and inkjet printing technology enable us to take mail merge and personalisation challenges off your mind.
- Variable Data Printing (VDP) in colour
- Variable Data Printing (VDP) in black only
- Print variable data directly onto envelopes
- Personalised Mailing Cards
- Free helpful advice
- Cost-effective solutions
Mail Merge and Personalisation services enable you to send a better mailing piece at a lower cost. Our Colour Laser Personalisation, Mono Laser Personalisation or Inkjet Personalisation are sure to be suitable for your next mailing.
Your account handler will work with you to find the most cost effective solution to your own requirement. We specialise in finding solutions that will save you money to give you maximum return on your investment.
Please let us help you plan your next mailing to get the best bang for your buck!
Colour Laser Personalisation
Use the information held in your database to its full potential. Variable Data Printing (VDP) can be as simple as a different coloured background for female recipients to male recipients. Or maybe a different product shot or offer depending on what that particular buyer orders most often. There is huge potential to increase response rates and your Return on Investment (ROI) using CPM Variable Data Printing.
Colour Variable Data Printing is most cost-effective for mailings of 2000 items or less.
Mono Laser Personalisation
Lower cost than colour variable data printing, mono laser personalisation is most often used to overprint a variable name, address and salutation onto a preprinted mailing letter for volumes of 2000 or more.
Further information can be included in the variable data print run such as variable contact details (for multi-site organisations), variable paragraphs in the letter copy and much more. Please ask us for our advice on personalisation.
For mailings of 2000 or more, we recommend printing a non-variable colour letter and then overprinting the variable data in black only to keep costs down but maintain the impact of colour.
Inkjet Personalisation
For sending quarterly brochures to an existing customer base, or where the recipient is expecting to receive the communication from you, Inkjet printing the address directly onto the envelope and removing the need for a personalised letter can save cost.
Mailing Cards
Mailing cards are an effective way of introducing your company or a new product or service as they don’t require the recipient to open an envelope to see your creative. Inkjet printing is also used to print the addresses onto mailing cards for higher volumes to keep costs down.
Please get in touch
Call now on 01902 402693 to discuss your requirements and see how we can save you time and money. Alternatively, message us for advice on mail merge and our pricing on postage costs.
